Description

Certification Name: Certified Education Marketing & Admissions Officer

Global Occupational Skill Standard – GOSS ID: GOSS/ET/CEMAO/V1

Duration: One Month

Eligibility: Graduation or Equivalent is required.

Objective: The Certified Education Marketing & Admissions Officer course is designed to equip professionals with the knowledge, strategies, and practical skills required to manage marketing, branding, and student admissions in educational institutions effectively. The program covers education marketing principles, digital marketing strategies, branding, enrollment management, lead generation, conversion techniques, customer relationship management, and student engagement.

Certification: Within 5 days after Completion of Online Assessment.

Get ready to join the Journey to become a GSDCI Certified Professional – International Certification and Assessment Body.

Steps to become a GSDCI Certified Professional:

Step 1: Select your certification you want to pursue.

Step 2: Click on get certified tab, new pop up window will open.

Step 3: Click on pay certification fee, you will be redirected to billing details page.

Step 4: Fill your details and click on pay certification fee, you will be redirected to payment gateway, pay fee by any available options like Card (Debit/Credit), Wallet, Paytm, Net banking, UPI and Google pay.

Step 5: You will get Login Credentials of Online E-Books and Online assessment link on your email id, within 48 hrs of payment.

Step 6: After completion of online assessment, you can download your Certificate Immediately.

Assessment Modules:

Module 1: Foundations of Education Marketing and Admissions: Role and Responsibilities of an Education Marketing & Admissions Officer, Principles of Marketing in the Education Sector, Understanding Admissions Processes and Policies, Ethics and Professional Standards, Stakeholder Engagement and Relationship Management, Aligning Marketing and Admissions Strategies with Institutional Goals

Module 2: Market Research and Analysis: Conducting Market Research and Competitive Analysis, Identifying Target Audience and Segmentation, Understanding Student Needs and Preferences, Analyzing Trends in Education and Enrollment, SWOT Analysis for Marketing and Admissions, Using Data for Strategic Decision Making

Module 3: Marketing Strategy and Campaign Management: Developing Marketing Plans and Branding Strategies, Digital Marketing and Social Media for Educational Institutions, Content Creation and Communication Strategies, Campaign Planning, Execution, and Monitoring, Lead Generation and Conversion Techniques, Evaluating Marketing Campaign Effectiveness

Module 4: Admissions Management and Processes: Student Recruitment Strategies and Outreach Programs, Application Processing and Documentation, Interview and Selection Procedures, Enrollment Management and Follow-Up, Maintaining Admission Records and Reports, Ensuring Compliance with Institutional and Regulatory Guidelines

Module 5: Communication, Counseling, and Relationship Building: Effective Communication with Prospective Students and Parents, Providing Career and Program Guidance, Managing Queries and Concerns Professionally, Building Long-Term Relationships and Alumni Engagement, Handling Difficult Situations and Objections, Promoting Institutional Reputation and Trust

Module 6: Professional Development and Performance Management: Performance Metrics and KPIs for Marketing and Admissions, Team Leadership and Collaboration, Strategic Planning and Continuous Improvement, Using Technology and CRM Tools for Efficiency, Professional Growth and Networking Opportunities, Staying Updated with Trends and Innovations in Education Marketing and Admissions

GSDCI Online Assessment Detail:

Duration- 60 minutes.
Number of Questions- 30.
Number of Questions from each module: 5.
Language: English.
Exam Type: Multiple Choice Questions.
Maximum Marks- 100, Passing Marks- 50%.
There is no negative marking in any module.

Marking System:
S.No.	No. of Questions	Marks Each Question	Total Marks
1	10	5	50
2	5	4	20
3	5	3	15
4	5	2	10
5	5	1	5
	30		100

How Students will be Graded:
S.No.	Marks	Grade
1	91-100	O (Outstanding)
2	81-90	A+ (Excellent)
3	71-80	A (Very Good)
4	61-70	B (Good)
5	50-60	P (Pass)
6	0-49	F (Fail)

Benefits of Certification:

🌍 1. Global Recognition & Credibility – Stand out worldwide with a certification that opens doors across borders. Trusted by employers, respected by institutions, and recognized in over 100 countries.

📜 2. Quality Assurance through ISO Certification – Certified to global ISO standards, our programs deliver excellence, consistency, and a benchmarked learning experience that speaks for itself.

💼 3. Career Advancement & Employability – Enhances your resume and increases chances of promotions or job offers.

🤝 4. Non-Profit Trust Factor – Certifications from non-profit organizations are mission-driven rather than profit-driven.

📚 5. Access to Verified Learning & Resources – Often includes e-books, mock tests, and online support without hidden costs.

🔍 6. Transparency & Online Verification – Certifications come with a unique Enrolment ID for easy online verification by employers and institutions.

⏳ 7. Lifetime or Long-Term Validity – Certifications usually have lifetime validity or long-term recognition, reducing the need for frequent renewals.

Reviews

There are no reviews yet.

Be the first to review “Certified Education Marketing & Admissions Officer”