Description

Certification Name: Certified Search Engine Optimization (SEO) Manager

Global Occupational Skill Standard – GOSS ID: GOSS/M/CSEOM/V1

Eligibility: Graduation or Equivalent or minimum 2 years of relevant experience (experience-based learners can directly enroll and certify).

Objective:The Certified Search Engine Optimization (SEO) Manager course aims to provide participants with a comprehensive understanding of SEO principles, strategies, and tools to enhance website visibility and drive organic traffic. The course equips learners with in-depth knowledge of search engine algorithms, keyword research, on-page and off-page optimization, technical SEO, mobile optimization, local SEO, and SEO analytics.

Certification: Within 5 days after Completion of Online Assessment.

Get ready to join the Journey to become a GSDCI Certified Professional  – International Certification and Assessment Body.

Steps to become a GSDCI Certified Professional:

Step 1: Select your certification you want to pursue.

Step 2: Click on get certified tab, new pop up window will open.

Step 3: Click on pay certification fee, you will be redirected to billing details page.

Step 4: Fill your details and click on pay certification fee, You will be redirected to payment gateway, pay fee by any available options like Card(Debit/Credit), Wallet, Paytm, Net banking, UPI and Google pay.

Step 5: You will get Login Credentials of Online E-Books and Online assessment link on your email id, within 48 hrs of payment.

Step 6: After completion of online assessment, you can download your Certificate Immediately.

Assessment Modules:

Module 1: SEO Foundations and Search Engine Basics: Introduction to SEO and its importance, How search engines work (crawling, indexing, ranking), Understanding SERPs and search intent, Core Web Vitals and user experience signals, Overview of white hat, black hat, and gray hat SEO, Search engine algorithm updates and history.

Module 2: Keyword Research and Content Strategy: Types of keywords (short-tail, long-tail, LSI), Keyword research tools and techniques, Competitor keyword analysis, Search intent and topic clustering, Building content calendars with SEO focus, Mapping keywords to the buyer’s journey.

Module 3: On-Page SEO Optimization: HTML tags optimization (title, meta, header), Keyword placement and density best practices, URL structure and internal linking, Image optimization and alt attributes, Schema markup and structured data, Mobile-friendly and responsive design factors.

Module 4: Technical SEO and Website Performance: Website crawlability and robots.txt, XML sitemaps and indexing issues, Site speed and performance optimization, HTTPS and site security, Canonical tags and duplicate content handling, Technical audits using SEO tools (Screaming Frog, Semrush, etc.).

Module 5: Off-Page SEO and Link Building: Understanding domain authority and backlinks, Link building strategies and techniques, Guest posting and outreach campaigns, Local citations and directory submissions, Disavowing toxic backlinks, Social signals and brand mentions for SEO.

Module 6: SEO Analytics, Tools, and Reporting: Google Search Console and Bing Webmaster Tools, Google Analytics for SEO tracking, Rank tracking and visibility tools, Setting SEO KPIs and performance metrics, Creating SEO reports and dashboards, SEO audit and continuous improvement process.

GSDCI Online Assessment Detail:

• Duration- 60 minutes.
• Number of Questions- 30.
• Number of Questions from each module: 5.
• Language: English.
• Exam Type: Multiple Choice Questions.
• Maximum Marks- 100, Passing Marks- 50%.
• There is no negative marking in any module.

Benefits of Certification:

🌍 1. Global Recognition & Credibility – Stand out worldwide with a certification that opens doors across borders. Trusted by employers, respected by institutions, and recognized in over 100 countries.

📜 2. Quality Assurance through ISO Certification – Certified to global ISO standards, our programs deliver excellence, consistency, and a benchmarked learning experience that speaks for itself.

💼 3. Career Advancement & Employability – Enhances your resume and increases chances of promotions or job offers.

🤝 4. Non-Profit Trust Factor – Certifications from non-profit organizations are mission-driven rather than profit-driven.

📚 5. Access to Verified Learning & Resources – Often includes e-books, mock tests, and online support without hidden costs.

🔍 6. Transparency & Online Verification – Certifications come with a unique Enrolment ID for easy online verification by employers and institutions.

⏳ 7. Lifetime or Long-Term Validity – Certifications usually have lifetime validity or long-term recognition, reducing the need for frequent renewals.